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Web
Catalog
As
organizations around the world move their buying and
selling processes online, they are realizing the central
role electronic catalogs play. With inadequate emphasis
laid on the accuracy and timeliness of the data, organizations
are not able to leverage the promise of E-business
fully. Organizations are realizing that to fully leverage
their electronic catalog, they need a next generation
tool that combines the advantages of a centralized
master catalog data with channel independent content.
Apsiva offers a complete
add on module for web catalog management and deployment,
to meet the above challenges. The solution allows
you to effortlessly output catalogs from the ONEsource
database, in different formats for a variety of purposes.

Apsiva
Web Catalog Solution
With Apsiva Web Catalog you can:
Create
an Enterprise Portal
With Apsiva Web Catalog, your internal departments
such as marketing, sales, operations, customer service,
can access the accurate, up-to-date and unambiguous
product content right from ONEsource, through a browser.
This capability increases the reach of your content,
and helps your users to self serve themselves to make
better business decisions.
Extend
your enterprise
With Apsiva Web Catalog, your business partners and
customers can also access the ONEsource product information
database for products and product literature through
a browser. This helps you in integrating your E-business
initiatives into your organization, and truly leverage
the web.
Provide
Extremely Detailed Content for Customers and Users
in all mediums
Since the content in the master catalog is stored
at the most granular level, your content can be re-purposed
with ease. With granular content, your customers can
search, sort, and compare information for better consumption,
which leads them to better purchase decisions.
Respond
at real-time
Your business can respond quickly and dynamically
to sudden changes in market conditions (such as an
unforeseen price change by a competitor). With Apsiva
Web Catalog, your electronic catalogs can be changed
on the fly, either for customer syndication, for marketing
campaigns or for your own corporate website.
Anytime,
Anyplace
As employees, customers and partners are moving towards
doing business through a variety of channels, and
devices, they require information tailored in different
ways. With Apsiva Web Catalog, you can provide your
latest and up-to-the-minute accurate product content
in the way they desire.
Lower
Operational Costs
Producing traditional print catalogs can cost in excess
of five dollars a copy. Web Catalogs are cheaper,
efficient, and are easier to maintain.
Search
Capabilities
Using Apsiva Web Catalog, users can search and view
product offering by product keywords, SKU numbers,
etc. Users can also use the powerful parametric search
functionality to find the right products via technical
criterion.
Product
Taxonomy and Comparison
Apsiva Web Catalog, presents the product information
and product literature categorized by the chosen taxonomy,
and helps users in choosing the right products with
side by side comparison.
Benefits
of Apsiva Web Catalog
- Increase Sales by reusing
existing content in emerging sales channels
- Respond Dynamically
to customers, internal departments, sales teams
and strategic partners with repurposable content
- Accelerate Time to
Web with legacy system integration - fix it
- Leverage existing content
assets within the enterprise and distribute those
assets throughout the extended enterprise
- Share Knowledge by
making relevant catalog content accessible to customers,
partners and employees
- Increase Sales with
searchable and actionable content across all customer
touch points
- Increase sales with
actionable - searchable content
- Increase sales by deploying
catalogs to emerging channels.
In an increasingly complex,
competitive and unpredictable environment, Apsiva
Web Catalog can help you to maximize your ability
to deepen and secure electronic relationships with
your customers and suppliers, and to prepare you to
quickly take advantage of new opportunities.
As businesses shift more
of their processes online, don't loose ground to the
electronic buying and selling. With Apsiva eCatalog,
you have the right foundation and tools to create
and manage your electronic catalogs.
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“ Only 15 to 20
percent of the catalog data of Fortune 500 companies
is structured in a way that makes it usable
in an e-marketplace. For small to medium businesses,
paper remains the dominant catalog format. “
AMR Research
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“
A key determinant of success in the Internet economy
will be the ability to digitize, manage, and distribute
product information in the form of an electronic
catalog that meets end-users' unique and varied
requirements. “
Aberdeen Research
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“
If commerce and collaborative applications are
the engines of electronic commerce, product content
is the fuel that keeps them running. “
Cap Venture |
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