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Apsiva PRINTsource brings speed
and efficiency to catalog publishing. Using PRINTsource, organizations
can streamline the workflow and centralize their content management
across print and web catalogs.
Faster
Publishing: With Apsiva PRINTsource, you can publish
print and web catalogs quickly. Using Apsiva templates and
whiteboard, and a streamlined workflow, print catalogs can
be published at unprecedented speeds. Using Apsiva web services
the same content can be deployed to web catalogs along with
images and thumbnails instantaneously. With PRINTsource you
can reduce time-to-market and introduce products and catalogs
quickly.
Multi-Channel
Capabilities: With Apsiva PRINTsource, content
management is centralized. PRINTsource builds on top of ONEsource
Product Information Management software, and makes the same
content not only available to multiple catalog titles but
also to the web. This approach of managing content independent
of output eliminates dual maintenance and makes your content
across print and web catalogs consistent. This approach adapts
to a wide variety of catalog formats and media.
Centralized
Content Management: Apsiva makes it easy for you
to organize your product content. With Apsiva, you can setup
products by categories and link products to descriptions,
copy, images and vendors. This capability ensures that your
content is ready for print, web and electronic commerce. All
content management is browser based so it requires no additional
software and can support a global organization.
Digital
Asset Management: With PRINTsource you can centralize
and organize your images, artwork and documents in a central
database. Digital assets can be linked to copy and products,
and are searchable by keywords, making them easy to find when
you need them. Your digital assets can be maintained from
a browser and are directly integrated into your desktop publishing
environment (Adobe InDesign or Quark XPress) further reducing
the time it takes to gather them when they need to be included
in a catalog, resulting in improved efficiency.
Page Assembly
& Design: Apsiva PRINTsource directly integrates
with Adobe InDesign and Quark XPress. This integration delivers
print ready, pre-styled content to the designers. PRINTsource
eliminates the 'hunt and gather' aspect of design. The system
assembles item data, copy, features, images automatically.
This dramatically increases the efficiency of page design.
Most pages take minutes to create. Designers can choose to
take a template-based approach where applicable. Content on
these designed pages is directly integrated back into the
database, paving the way for refreshing the catalog for pricing,
descriptions and images when necessary.
Automated
table styling: Apsiva PRINTsource offers support
for tables. With Apsiva tables, styling is automated and eliminates
hours of "no-value" manual styling that is currently employed.
Auto Pagination:
By combining automatic paragraph styles and table-styles,
Apsiva's auto pagination capabilities make page production
an extremely efficient and accurate process. Apsiva Auto pagination
automatically adjusts frames according to content, thus saving
you time.
360-Degree
Content Updates: To suit different kinds of workflow,
Apsiva PRINTsource supports content authoring in the desktop
publishing software such as Adobe InDesign. The authored content
can be pushed back into ONEsource so the master copy is updated.
Copywriting
Tools: Apsiva PRINTsource provides all the editorial
tools that copywriters need to capture multi-channel copy.
This approach centralizes copywriting for print catalogs and
web catalogs. Apsiva also supports several versions of copy
for an item in an effort to further streamline the process.
Apsiva copywriting tools include special character handling,
spell checking, word count checking and instantaneous digital
preview of the product. This capability combined with an optimal
structure makes copywriting a once-off step across all catalogs
and channels, improving content reuse across channels, which
results in time savings.
Photography
Tools: Photographers can access Apsiva through
a browser and run reports on outstanding photos, and download
a shoot list. Apsiva also makes it easy for you to request
photographs for products, approve the photos and directly
link them to products. Creative designers also get a better
picture of identifying products that are waiting for "art
work", or proceed with page layout even without photography
(which will be automatically filled in when available).
Import/Export:
With Import/Export features you can move your data easily
through PRINTsource for publishing. A variety of import tools
are provided to import descriptions, item data, and pricing.
You can also export product information in a variety of electronic
forms.
Content
Liberation Tool: Apsiva content liberation tool
makes it easy to extract content from
your current publishing software documents. The liberation
tool systematically takes copy, images and item data from
the document and exports them, paving the way for efficient
data loading. Once the data is loaded in the database, it
is immediately available for automated print and web publishing.
Workflow:
Apsiva acts like a glue for all your content. With Apsiva,
you can have a streamlined catalog production process that
makes it easy for your merchandisers, product managers, catalog
managers, traffic managers, art directors, copywriters, photography
and creative artists to work collaboratively. A well defined
workflow gives you the edge in streamlining your process and
achieving higher efficiencies.
Digital
Whiteboard: Apsiva's digital whiteboard aids merchandisers
in product selection. Merchandisers can review sales figures
and performance details of the products. The whiteboard also
allows the merchandisers to mockup catalog pages prior to
design. This is an add-on feature.
Electronic
Turn-In: Buyers and Merchandisers can use Apsiva
PRINTsource to electronically assign products to a catalog.
The turn-in process makes the creative design more accurate
and results in higher accuracy and reduced proofing time.
On Demand
Catalogs: With Apsiva PRINTsource on-demand capabilities
your sales reps and customer service reps can create custom
catalogs without reliance on marketing, while conforming to
marketing approved styling, and branding. Apsiva PRINTsource
stands as the corner stone for on demand catalogs. With PRINTsource,
you can leverage Adobe InDesign CS2 or CS3 Server to generate
PDF catalogs using the same stencils used for the print catalog.
On Demand Catalogs can be created from a browser, making them
easy to support. This is an add-on feature.
Reporting
& Measurement: Apsiva PRINTsource comes with
several reports out of the box. Photography reports, copywriting
reports, item variance reports, category variance reports,
and item details reports make measurement easy. Reporting
can be further enhanced during implementation to meet your
requirements.
Multi-Lingual:
With Apsiva you can author and publish catalogs in several
languages. This capability combined with web based content
management capabilities and on-demand capabilities, makes
it easy for global organizations to manage and publish content.
Data Integration:
Apsiva's data integration is built on a Service Oriented Architecture.
This makes it easy to integrate your catalog content with
your website and your ERP system. Items, descriptions, copy,
images, thumbnails, pricing and other item related information
can be seamlessly updated. PRINTsource can also be used as
a syndication engine for your website and other electronic
catalogs.
Open Architecture:
Apsiva PRINTsource is built on open standards. There are no
proprietary technologies employed and your IT personnel can
access data with simple SQL queries. This makes data within
Apsiva easily accessible to other systems. Apsiva also runs
on any operating system, across all major databases, making
it easy to deploy and administer.
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