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What
is Print Catalog Software ?
Synonyms: Print Catalog
Creation Software, Catalog Production Software, and Database
Publishing Software
Print Catalog Software is used
by organizations to publish print catalogs. A print catalog
software serves the purpose of marketing products to business
and consumers through print catalogs. Most organizations that
create print catalogs, do so with intent to market products
to their customers which can either be consumers or businesses.
Some of the key components of Print
Catalog Software are:
- A publication structure that
can organize catalog sections and products within a publication.
This organization resembles sections once the publication
is printed.
- Product import tools to import
SKU lists, images, and marketing content such as marketing
copy, product features, and product bullets.
- Product content management
tools, so the imported content can be easily maintained
on an ongoing basis
- Digital asset management capabilities
so catalog images can be organized in a structure conducive
to easier access
- Search capabilities so creative
professionals can reduce the wasted (roughly 10%) in searching
for creative assets, and images.
- Product content export tools,
so once content is managed, it can be exported to serve
other needs such as sales analysis etc.
- Intuitive content deliver to
print layout software such as Adobe InDesign or Quark Xpress
so graphics artists can focus on what they are good at:
design
- Pre-Styling content as it hits
the layout software so designers can eliminate no-value
add tasks such as styling on block-by-block basis
- Table-Styling options so table
styling is a breeze instead of styling table rows and headers
from table to table and page to page
- Content refresh options so
pricing and descriptions in a catalog can be refreshed without
having to re-style the pages
Apsiva's Print Catalog Software
(PRINTsource) is built specifically for consumer, commercial
and industrial catalogers. Apsiva's print catalog software
provides all the above mentioned tools in one package that
makes it easy for organizations to publish print catalogs.
The features are driven to help
merchandising, catalog coordinators and designers the right
tools and to save organizations valuable time and money.
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